The Fonzy Blog
Insights on Growth.
Plain-English strategies, case studies, and guides on automating your way to the top of Google and AI search.
15 articles in Market Your Business Online
Market Your Business Online
Google Ads or SEO First? A Small-Business Owner's Decision Guide for 2026
A budget-based call on where your first marketing dollar should go in 2026, with real 2026 click costs and a realistic timeline for when SEO starts paying off.
Market Your Business Online
How to Use AI to Market Your Small Business in 2026 (Without a Marketing Team)
A plain playbook for owners who do their own marketing: use AI to draft posts, emails, captions, and review replies, then edit before anything goes out. Start with the task that eats the most of your week.
Market Your Business Online
How Much Should a Small Business Website Cost in 2026?
Real 2026 price ranges for a small business website by who builds it, from a few hundred dollars a year on a DIY builder to $10,000-plus with an agency. Plus the recurring costs every site carries so you can budget without getting upsold.
Market Your Business Online
Do I Need a Website for My Business in 2026? (Yes, With One Exception)
A website is the one customer-facing asset you actually own, and the only place that can rank on Google and get cited by AI assistants. There is one narrow exception, and it is probably not you.
Market Your Business Online
Why Does My Competitor Rank Higher Than Me on Google?
A diagnostic look at the real reasons a rival outranks you, from content match to reviews to backlinks. Each reason ends with the lever you can pull, and which ones move fast.
Market Your Business Online
"Affordable SEO for Small Business: What Actually Works on a Small Budget"
"The cheapest SEO package is rarely the affordable one. Here is the budget order: do the free fundamentals yourself first, then pay selectively for the work you cannot."
Market Your Business Online
The Best Online Marketing Tools for Small Business (a Short List)
Most small businesses need five or six marketing tools, and the two most useful ones are free. Here is a short list organized by the job each tool actually does.
Market Your Business Online
Online Reputation Management for Small Business: A No-Budget Owner Plan for 2026
A plain-language plan to control what shows up when someone Googles your business, handle bad reviews, and build positive signals without paying an agency. Built for owners who do this themselves, not enterprise marketing teams.
Market Your Business Online
How Much Should a Small Business Spend on Marketing? The 2026 Budget Rule
Most small businesses set marketing spend at 7 to 8 percent of revenue, then split it across a few channels. This guide shows you the percentages, the dollar benchmarks, and how to set your first budget without guessing.