The Fonzy Blog
Insights on Growth.
Plain-English strategies, case studies, and guides on automating your way to the top of Google and AI search.
SEO Basics
How to Create an SEO Plan for a Small Business (5 Steps)
An SEO plan is deciding what your customers search for, making your site easy to find for those words, and checking what worked. Here are the five steps a single-location owner can start this week, in the order that moves the needle.
Show Up on Google and AI
Does Google Penalize AI Content? No, Here's the 2026 Rule
No, Google doesn't penalize AI content. It penalizes thin, unhelpful pages, AI or not. Here's the real 2026 rule, backed by data.
Show Up on Google and AI
Why Isn't My Website Showing Up on Google?
The usual reason a new site is invisible is that Google hasn't indexed it yet or a "discourage search engines" toggle is still on, not a penalty. Here is the two-minute check that tells you which problem you have, and the fixes in order.
SEO Basics
How Long Does SEO Take to Work?
Most businesses see early movement in 3 to 6 months and meaningful results in 6 to 12 months. Here is the month-by-month arc, plus how to tell it is working before your rankings move.
SEO Basics
Do Meta Keywords Still Work for SEO in 2026?
Short answer: no. Google's live documentation still says it ignores the tag, and Bing flags it as spam. Here's what to fill in instead to win clicks.
SEO Basics
How Many Backlinks Do You Need to Rank?
There is no fixed number of backlinks that gets you to the top of Google. The honest answer depends on who you are competing against, and for most local searches it is far fewer than you think.
Win Customers With Content
What Is a Content Calendar (and How to Build One for Your Small Business)
A content calendar is a simple plan of what you'll post, where, and when, written down before the week starts. Here is how a salon or bakery owner builds a one-month version in an afternoon and keeps it going.
Show Up on Google and AI
Bing Copilot SEO: How to Show Up in Copilot Search in 2026
Bing Copilot SEO in plain English: how Microsoft Copilot picks sources, and the concrete steps that get a small business cited in its answers.
Show Up on Google and AI
AI Overviews and Local Search in 2026: How an AI Overviews Local Business Gets Cited
AI Overviews now sit above local results for many searches, summarizing answers before anyone scrolls to the map. This guide shows when they trigger for local queries, who Google cites, and the exact moves that make your business the one named.